Why does the color of your clothes matter?

Answer 1

The color of one's clothing can matter for any number of reasons. First and foremost, lighter colors more readily reflect light and keep a person cooler than darker colors. The difference felt between wearing a white shirt or a dark shirt in full sunlight is dramatic.There may be special traditional significance assigned to certain colors that are culturally important. For example, red is worn in India on joyous occasions and weddings. In the West, it is common to wear black or at least dark colors at a funeral. Wearing bright colors at a funeral might be taken as a sign of disrespect. If you're not wearing green on Saint Patrick's Day, you might get pinched. If you're not wearing white on your wedding day, people might jump to conclusions. If you're wearing red in Crip territory, they might clap at you with their gats.Certain colors might be safer than others. Good examples include bright clothing while jogging or exercising after dark, or military camoflage; One can hardly debate that wearing camoflage during combat really matters.

There might be specific rules that require clothing of a certain color, like in professional sports... or foodservice. Tennis players will forfeit a game if they show up in anything other than white. Professional athletes must wear their proper uniform.

Some colors are universally seen as authoritative and dignified, such as black and dark blue -- which is why that's the choice for judges, police officers, business attire. Others are seen as silly and ridiculous, like pink. Further, an individual's complexion can be complimented by the right colors... or insulted by the wrong ones. Some people look better in certain colors.