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Duration by far. It covers better. It retains color better. It goes on smoother. It washes easier. It is thicker. It is low VOC. It may cost a little more but....it takes less coats. I would rather pay 45 bucks for a gallon of paint and have it go on it one coat. My time is worth money. Sherwin Williams has better customer service. The sales people know what they are talking about too. Home Depot does not care

I would put Behr Premuim Plus up against SW Duration any day. I have used both and they are very similar products with Behr being $20.00 less a gallon. I have dealt with lots of Home Depot employees who are great help and do care. Don't take my word for it check consumer reports or JD Power.

Consumer reports are not ASTM standard testing. They are rated partly on price and availability. Home Depot paint is cheap. The methods of testing the paint are not the high standards that Sherwin-Williams puts their paint through. Home Depot does not have a paint that compares to the durability of Duration Home. None that are as washable/scrubbable. You want some magazine to tell you what to buy go ahead. I work for SW, and anyone who reads this passage can here the truth. Duration Home is cutting edge technology for a fair price. It beats Home Depot paint in all the tests. That's a fact.

Behr Premium plus paint is the top rated paint for five years in a row. That is the fact. You say Duration Home beats Behr in all the tests, but there are no records showing these facts. Behr puts their paint on the line everyday comparing it to SW, BM and other brands and none are proven to perform better. Some are equal or close in performance but none better. Any company that states their paint coats in 1 coat is not telling the truth. Will SW stand behind a person that spreads Duration at 600 sqft per gallon and complains they don't get 1 coat coverage. There are no one coat paints out there that work. Behr has come out with a new Ultra paint that does in fact cover in 2 coats no matter what color and no primer necessary. Cutting edge technology has the paint and primer in the same can, even over new drywall. That is the fact. If you have any facts that are proven by tests that can be reviewed, please let us know where to find them.

Take a can of Behr Ultra Premium and paint a dark color on the wall like a deep red....two coats. Then take a can of Duration Home with the same color and paint it on the wall. After the paint cures, which means hardens to it's final finish usually taking 2-4 weeks. Throw some pasta sauce on the wall and then take a rag and scrub the heck out of it, on both sides. Duration will not burnish (turn shiny in the spot where you scrubbed) The color will also not rub off on the rag. I garauntee it will beat Behr. Duration has a polymer resin that makes a clear protective finish on the coating, which is patented by SW. As far as self priming? I'll tell you our paints are self priming if you want...if that is what you want to hear fine....what the heck do you know? Your just the consumer who will believe anything. You are not taking the Behr paint and testing it in a lab, you just take it for face value. Hey all SW paints are self priming! Now buy all your paint at SW ok? I work Behind the Scenes with all the marketing and sales gimicks. I have worked in SW for 5 years. Sure Behr has a good name, but I have never and I mean never seen a customer come to our store and tell me that Behr paint it better. SW customer service beats Home Depot's any day of the week or the weekend. Put that in consumer reports. Home Depot employees are no help.

Duration is by far the best exterior paint! I don't work for Sherwin Williams, and I don't hate Home Depot. I have been a high end painter for 15 years, and nothing compares to Duration. I don't know why people put so much emphasis on what Consumer Reports thinks. I have worked on jobs where we used Kilz 2 latex primer, Duration for the body, and Behr for the trim (all water based). The first proof for me was showering after work, soap and water gets the Behr off, You need a wash cloth for the primer, and the Duration might require a second shower. Consumer Reports saying Behr is the best paint, is like MTV saying The Back Street Boys are the best band ever.

Thank you ^^^^^^person above for proving my point. Bottom line is if you belieive what a book/magazine will tell you about a product instead of a professional or expert real life person who uses/sells the product to customers for a living all the time then you have more problems than peeling paint.

The question has nothing to do with customer service. Its about paint

Ive used both, Duration and Behr and they are remarkably similar products in how they go on, how they cover and how tough they are once hardened.

Behr is designed to adhere to just about anything with out primer.

I do not know if Duration would as I've never personally tried it and wouldn't unless the manufacturer recommended it. Otherwise would be unprofessional.

I do know that if Duration could be marketed as primer-less paint it probably would be.

The difference in price makes the Behr paint a better product -not to mention the manufacturer warranties its performance when used without a primer.

Something Duration is not.

About some of the comments above mine.

A true professional or expert will have used and tested both as a cured wall coating personally, before offering an opinion to others .

However its entertaining to know how each product come off ones skin in the shower.

How easy does each product come off once its left to cure on your skin for 2 weeks?

Catch my drift?

If you evaluate these products on what they have been designed for, and that's as a durable wall coating, then saying Berh comes off your skin easiest is only an advantage if it performs as well or better than Duration in its final form.

I am sorry to say but if you sell one of the products in question here, and your thinking people will give your opinion any value at all. Your being idiotic

Why?

For the same reason why people put so much emphasis on what Consumer Reports thinks, -because C.R. has a long proven record of being scientific and most importantly -for being truly unbiased.

Unbiased is really hard to find these days. And Johnny Punchclock and Sally Housecoat have met too many salesmen to trust one who sells paint.

Bottom line is- the only direct comparisons available to consumers show Behr is better for a number of reasons.

Disagreeing without backing up your statements - with evidence that we can look up -makes you look like a jackwagon.

Do me and everyone reading on here a favour. Show us you are right with something we can trust. Just as you were previously asked to.

Your enthusiasm for your jobs and your products is not enough and thinking people will be swayed by it gives the impression you think people reading this are dumb.

That is insulting.

Put up or shut up.

Self Priming? Who really believes it? Do you really think no one has ever painted new drywall with two coats of paint before this so called self priming paint came out? Finally someone said, "hey we should label a paint: Self Priming, then we can charge more money" They have paints that are self leveling paint too, I am sure when self leveling paint came out there was the same arguments. It all comes down to labeling. You want people to put up or shut up? Ask professional contractors/painters what paint they use. Not all, but most will say they hate Behr. If you are around the New England area you will probably hear BM or SW.

Consumer reports have readers (puppets) who hang off of their every word, but they are biased. The president of my division who had devoted alot of time to understanding the methods of testing for C.R. has discovered that the way they test paint is they have some ex painter go into a paint store, grab some random can off a shelf, and without any information on the product, they paint a sample and see how they like it. You're telling me that is a valid method for testing?

SW guarantees Duration for life as a self priming paint (BTW). I can personally say I have never had Duration fail on a job where it was the paint's fault. And I pretty much know every reason paint can fail. I can understand that working for SW people might think my responses are bias, but I would much rather see a consumer using a quality paint like SW obviously, but also BM, C2, or California, than being shown an unscientific C.R. test, and believing what a magazine says.

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Q: Which paint is better behr premium plus glidden ultra hide or sherwin Williams duration?
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