Best Basic Survey Forms To Use?

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What types of questions you should include in your survey depends on what information you'd like to find out. Here are a few basic types of survey questions you can use and what you should use them for.

Multiple-Choice QuestionsThis type of question allows the user to select one or more answers from a list of choices. Multiple choice questions should be used when there is a fixed set of answers you want the user to choose from. For example, you might use a multiple choice question to find out what type of pet the user would be most likely to buy. These questions can also be used for demographic purposes, like if you wanted to know the user's ethnicity, when relevant to your surveying. Open-Ended QuestionsThis type of question, also called a comment box or essay box, requires the user to type their answer into a comment box, and does not require pre-set options for the user to choose from. Open-ended questions give you more insight on the user's feelings and experiences with your company or program. Though this type of question is useful when you require a more in-depth analysis of a subject, it typically takes longer to analyze the answers. For example, if you asked a multiple-choice question about what type of pet a user would buy, following up with an open-ended question could allow the user to tell you why they would prefer that pet. Dichotomous QuestionsA dichotomous question is a question that has only two possible answers for example, the response could be "yes" or "no," "true" or "false" or "agree" or "disagree." This type of question works well as a screening question, or a filter question. A "yes" answer takes the user to one part of the survey, while a "no" answer takes the user to another part. For example, if you want your survey to be taken by those who own pets, your first question could read "Do you currently own a pet?" with a "yes or no" answer. By beginning the survey with a question like this, pet owners will be led to a certain set of questions, and non-pet owners will be led to another set. Rating ScalesA rating scale allows the user to select a rating for your question. The scale could be numbers, like a scale from 1-5, or feelings, ranging from "very dissatisfied" to "very satisfied." Rating scales are often used to measure the general attitude of the user toward the company or product. For example, if you own a pet grooming company and want to know how satisfied a customer is with your service, your question might read "Which of the following options best describes your level of satisfaction after your pet's most recent grooming experience with our company?" The answer options to this question could be "very dissatisfied," "dissatisfied," "neutral," "satisfied" or "very satisfied." The user then selects the answer that best represents their feelings."