0
What else can I help you with?
How is promotion related to communication?
promotion related to communication because without communication you cannot promote your product by simply presenting it and have your own idea on how to sell your product
The major impact of the proliferation of communication channels on marketing is?
the increase in communication options has resulted in more product options in all product categories.
What are examples of communication that are meant to help consumers?
Communication is written for a specific purpose and audience; an example of communication that is meant to help consumers is product sensitization.
What are the 3 business writing communicates information?
You can write to sell a product. Write to purchase a product. Or you can have a communication with another business
What are examples of diagonal communication?
Sample of it is like a software developer might collaborate with a marketing manager to better understand the product and needs and or positioning
What does the straight extension adaptation strategy of international marketing entail?
the same product is marketed to all countries (a "world" product), except for labeling and language used in the product manuals. The assumption behind this strategy is that consumer needs are essentially the same
What is product adaptation and product standardization?
Product adaptation is where a Firm adapts a product to a geographic location to fit one geodemographics.
What is product adaptation?
Product adaptation is a kind of marketing strategy wherein a company develop new products. The new product is based on modification of existing items.
What is product standardisation and product adaptation?
Product standardization refers to is the process companies go through to limit differences in products. Product adaptation is the process by which companies adjust their products to meet customer's needs.
Distinguish between obligatory and discretionary adaptation of a product?
obligatory adaptation occurs when a marketer if force to make minimal changes or make modification to it product design before it can gain entry to local country where as discretionary adaptation also referred to as voluntary adaptation is changes that is made by the marketer by choice to satisfy new market. DAP
What is extension in terms of marketing?
Brand Extension: Using a well-known brand to launch new products in different areas. Product Line Extension: Adding new versions or types of an existing product (like different sizes or flavors).
Is it True that Coca-cola uses communication adaptation when promoting Diet Coke in other countries?
Coca-cola uses communication adaptation when promoting Diet Coke in other countries. True of False
What is the definition of 'brand extension'?
A brand extension is the use of an established brand name on a new product to help increase sales on the new product. An example of a brand extension would be Jello gelatin creating Jello pudding pops or Bic, known for making pens also making shaving razors.
How is promotion related to communication?
promotion related to communication because without communication you cannot promote your product by simply presenting it and have your own idea on how to sell your product
What considerations increasingly pose risks to businesses engaged in international marketing?
global markets are becoming riskier because of fluctuating exchange rates, unstable governments, high product-communication adaptation costs, and several other factors.
What is the difference between product extension and brand extension?
Line Extension is mean adds a variety in their existing line, for example: for soft drink manufacture, their decide to come out new favor like 'Diet' or 'Cherry' in the cola line; the toy manufacture come out a new character or accessories in its product lines. They still have related to their old product. Brand Extension means the product are using the same brand name but different product class, for example: the soft drink manufacture coming out the juice drinks under their company name. Because the customer is familiar to the brand name, so this can drive them to try a new product than totally unrelated to the old product lines.
What kind of characteristics does a god extension agent need?
A god extension agent needs to be highly knowledgeable about the product or service they are promoting, have excellent communication skills to effectively engage with customers, possess strong problem-solving abilities to address any issues that may arise, and display a positive attitude to create a welcoming and approachable atmosphere.
