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The shallowest level of processing of verbal information is known as encoding, which involves the basic recognition and superficial analysis of words, such as their appearance or sound, rather than their meaning. This level of processing typically leads to weaker memory retention compared to deeper processing, which focuses on the semantic meaning of the information. Shallow encoding may include tasks like rehearsing words without understanding their context or significance. Consequently, information processed at this level is often forgotten more quickly than that which is processed at a deeper level.

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