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Mass media significantly accelerates cultural diffusion by facilitating the rapid dissemination of ideas, values, and practices across diverse populations. Through platforms such as television, the internet, and social media, cultural elements can be shared instantly and widely, breaking geographical and social barriers. This exposure fosters greater understanding and acceptance of different cultures, while also leading to the blending or hybridization of cultural practices. However, it can also result in cultural homogenization, where dominant cultures overshadow local traditions.

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