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The original V8 is made mainly from water and concentrates of eight vegetables: tomatoes (87%), beets, celery, carrots, lettuce, parsley, watercress, and spinach. V8 Vegetable Juice was developed by W.G. Peacock (1896-1948), the founder of the New England Products Company, which manufactured individual vegetable juices under the brand name Vege-min. In 1933, Peacock began blending the Vege-min juices into one product and selling this new blend as "Vege-min 8." A grocer in Evanston, Illinois, recommended that he shorten the name to simply "V-8." In 1948, the same year Mr. Peacock died, Campbell Soup Company acquired the brand, and has produced it continuously ever since. Campbell's has produced several varieties of the drink, including, Spicy Hot, Lemon, Picante, Low-Sodium, and Organic.

Since V8 first appeared, other companies have followed suit with similar vegetable juice cocktails.

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