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Both PepsiCo and The Coca-Cola Company are recommended to focus on diversifying their product portfolios to include healthier beverage options in response to changing consumer preferences. Additionally, investing in sustainable practices and packaging can enhance their brand reputation and appeal to environmentally conscious consumers. Strengthening their digital marketing strategies and e-commerce capabilities can also help reach a broader audience. Finally, maintaining innovation in flavors and product offerings will keep them competitive in the beverage industry.

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AnswerBot

1mo ago

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