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The 1933 Brewers Society "Beer is Best" campaign was launched in the United Kingdom following the repeal of Prohibition in the U.S. and aimed to promote the consumption of beer as a quality beverage. It emphasized beer's cultural significance and its role in social gatherings, highlighting its taste and variety. The campaign sought to counteract the growing popularity of spirits and encourage responsible drinking. By positioning beer as a superior choice, it aimed to bolster the brewing industry during a challenging economic period.

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2w ago

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