The Whigs ran a brilliant campaign to put William Henry Harrison in the presidential seat in 1840. The symbols they used were "Log cabin and hard cider." Their famous rallying cry for the campaign was "Tippecanoe and Tyler too."
The "log cabin and hard cider" campaign was launched by the Whig Party in the 1840 election, as one Democratic personality remarked that Whig candidate William Henry Harrison would be "just as happy with a jug of hard cider to sip in front of his log cabin as serving as President".
The "log cabin and hard cider" campaign of 1840 was the first real display of two party systems since the dissipating Federalist and Anti-Federalist parties left the political stage. This campaign showed new party divisions with the use of slogans, (such as the hard cider & log cabin) and candidates being portrayed as complete opposites. It was a really tough campaign designed to divide people and make them choose sides in the new democracy.
Log cabin and hard cider
log cabin and hard cider
log cabin and hard cider
The Whigs' campaign symbol was a log cabin, because it showed that the Whigs were hard-working, self-made people. It portrayed them as normal citizens and people.
Such was the campaign of William Henry Harrison. I am not sure about the advertising of Harrison's drinking habits, but hard cider was certainly served at his political rallies. He was billed as being much like Andrew Jackson. (In reality he was born into a rich old Virginian family, but he did live on the western frontier for many years and did fight Indians. )
William Henry Harrison is the candidate in question. He was actually referred to as 'the long cabin and hard cider candidate.' The year was 1840 and he was running against Martin Van Buren.
Log Cabins and Hard Cider
William Henry Harrison was elected in 1840 by a campaign that featured rallies spiked with free whiskey. Harrison was untruthfully pictured as a pioneer, but he did live on the frontier and fought Indians.
trick question it didn't affect it at all :D