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Cost-based competition is a strategy where businesses focus on minimizing their costs to offer lower prices than their competitors. By efficiently managing expenses, such as production and operational costs, companies aim to attract price-sensitive customers and gain market share. This approach often involves streamlining processes, optimizing supply chains, and reducing overhead to maintain profitability despite lower pricing. Ultimately, the goal is to achieve a competitive advantage by being the lowest-cost provider in the market.

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2w ago

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