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A demand-oriented strategy focuses on aligning production and marketing efforts with consumer demand to maximize sales and customer satisfaction. This approach involves analyzing market trends, customer preferences, and buying behaviors to tailor products and services accordingly. By prioritizing the needs and desires of consumers, businesses can enhance their competitiveness and optimize resource allocation. Ultimately, this strategy aims to create a responsive supply chain that efficiently meets market demands.

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1mo ago

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What is demand oriented objectives in advertising?

These are objectives that focus on market share and increasing the desire for a product. You can also do cost oriented objectives to control or drive costs.


Demand-oriented pricing of types?

psychological odd-even prestige price lining demand back ward bait leader value in use


What factors influence the pricing strategy for products with elastic demand?

Factors that influence the pricing strategy for products with elastic demand include the availability of substitute products, consumer income levels, and the overall market competition.


What is chase strategy?

Chase strategy is a production planning approach where a company adjusts its output levels to match demand fluctuations. This strategy typically involves varying labor, inventory, and production rates to align closely with customer demand, minimizing inventory costs. While it allows for flexibility and responsiveness, it can also lead to challenges in workforce management and operational efficiency. Overall, the chase strategy is effective in environments with highly variable demand.


What is an example of product for market oriented price?

Market oriented price is a competition based strategy. The seller sets their prices higher or lower compared to the competitors. One example of this is the real estate market.


What is the Marketing myopia strategy?

It is a Demand Based Pricing Strategy setting the price of product low, while the quality of product is neutral or medium.


Contrast OOP and SOA What are tenets of each?

o "object-oriented programming" is a style of programming. It does not describe software architecture. o "service-oriented architecture" pertains to both a business strategy and a service-based...


What is the importance of price elasticity of demand in decision making with regards to choosing the best pricing strategy to maximize revenue?

Supply + Demand = Price


What are the different market situations?

1. Negative demand =conversational marketing 2. No demand= stimulation marketing 3. Latent demand= development oriented marketing 4. Irregular demand= synchro marketing 5. Falling demand = re marketing 6. Full demand = maintenance marketing 7. Overfull demand =overfull demand unwholesome demand = counter marketing


What are different market situations?

1. Negative demand =conversational marketing 2. No demand= stimulation marketing 3. Latent demand= development oriented marketing 4. Irregular demand= synchro marketing 5. Falling demand = re marketing 6. Full demand = maintenance marketing 7. Overfull demand =overfull demand unwholesome demand = counter marketing


What is a Pull Strategy?

The pull strategy is a strategy geared at increasing the popularity of a product. It is a strategy that relies on product promotion. The promotion involves heavy advertising and trade promoting to increase demand for product via retail, wholesale, and consumer channels.


What is the pull strategy of a promotional mix?

Pull strategy occurs when the manufacturer tries to establish final-consumer demand and thus pull the product through the wholesalers and retailers.