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Price discrimination is based on the idea that each customer has his or her own maximum price he or she will pay for a good. If a monopolist sets the good's price at the highest maximum price of all the buyers in the market, the monopolist will only sell to the one customer willing to pay that much. If the monopolist sets a low price, the monopolist will gain a lot of customers, but the monopolist will lose the profits it could have made from the customers who bought at the low price but were willing to pay more.

Price discrimination recognizes that groups of consumers are willing and able to pay different amounts for a good. (gradpoint)

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Q: Why do companies practice price discrimination?
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Why would a firm practice price discrimination?

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What is this practice called a firm sells natural gas to a city for one price and sells the same gas to an outlying village at another price?

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Why do companies practice discrimination?

Price discrimination is based on the idea that each customer has his or her own maximum price he or she will pay for a good. If a monopolist sets the good's price at the highest maximum price of all the buyers in the market, the monopolist will only sell to the one customer willing to pay that much. If the monopolist sets a low price, the monopolist will gain a lot of customers, but the monopolist will lose the profits it could have made from the customers who bought at the low price but were willing to pay more. Price discrimination recognizes that groups of consumers are willing and able to pay different amounts for a good. (gradpoint)


What is meant by the term discrimination?

Answer: Price discrimination is the practice of one retailer, wholesaler, or manufacturer charging different prices for the same items to different customer. This is a widespread practice that does not necessarily imply negative discrimination. Early forms of price discrimination certainly existed in Jim Crow law states, where a black consumer might very likely pay more for the same quantity and items than a white consumer would. In general, this type of price discrimination is very rare today. Price discrimination, as it is now understood, is separated into degrees. First, second and third degree price discrimination exist and apply to different pricing methods used by companies. Much depends on the understanding of the market in segments, and also the consumer's ability to pay a higher or lower price, called elasticity of demand. A person who might pay more for an item is thought to have a low elasticity of demand. Another person who will not pay as much has a high elasticity of demand.


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Price discrimination exists when the same product is sold at different prices to different buyers. The cost of production is either same, or it differs but not as much as the difference in the charged prices. The necessary conditions, which must be fulfilled for the implementation of price discrimination are the following:The maket must be divided into sub-markets with different price elasticities.There must be effective separation of the sub-markets, so that no reselling can take place from a low-price market to a high-price market.


What kind of selling strategy is price discrimination?

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