Firms sell through intermediaries to leverage their expertise, distribution networks, and market knowledge, which can enhance efficiency and reach. Intermediaries can reduce the logistical burden on the firm, allowing it to focus on core activities like production and innovation. Additionally, they often provide access to a wider customer base and can help in managing inventory and sales processes more effectively. This collaboration can ultimately lead to increased sales and improved customer satisfaction.
Savers and investors work through financial intermediaries because these institutions provide expertise, liquidity, and risk management that individuals may lack. Financial intermediaries, such as banks and investment firms, facilitate the efficient allocation of capital by connecting those with surplus funds to those in need of financing. They also offer diversified investment options, reducing individual risk through pooled resources. Additionally, intermediaries can navigate complex financial markets, making it easier for savers and investors to achieve their financial goals.
The product market is the market in which firms sell their output of goods and services.
The general willingness of firms to produce and sell a product at various prices is known as supply.
Economists call the things that firms sell which cannot be touched or seen goods and services.
This allows firms to charge higher prices for their specific product.
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The company itself (including departments).SuppliersMarketing Channel Firms (intermediaries)Customer MarketsCompetitorsPublic
The company itself (including departments).SuppliersMarketing Channel Firms (intermediaries)Customer MarketsCompetitorsPublic
Retailers
The company itself (including departments).SuppliersMarketing Channel Firms (intermediaries)Customer MarketsCompetitorsPublic
Retailers are firms that sell directly to the consumer, wholesalers are the firms that supply the retailers goods to sale to the consumers.
when producer give some of selling jobs to channelsintermediaries, it means giving up some of its control over how and to whom thy sell their products and services...intermediaries can create greater efficiency in making producers product available to target market..through his contacts, experiences, specialization and scale of operations.
Pharmacy-benefits management firms, or PBMs, are essentially intermediaries that negotiate discounts with pharmaceutical companies for large employers and managed-care insurers or health plans.
• Central Banks • Financial Institutions (intermediaries, financial markets) • Lender-Savers (firms, government, households, foreigners) • Borrower-Spenders (firms, government, households, foreigners)
The product market is the market in which firms sell their output of goods and services.
Quantity supplied is the amount that firms will produce and sell at a specific price.
The general willingness of firms to produce and sell a product at various prices is known as supply.