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What was the main goal of advertising in the 1950?
The main goal of advertising in the 1950s was to create awareness of products or services. This was to help in selling commodities and the goal has remained the same up to date. Advertising is part of marketing.
How has advertising changed since the 1950s until now?
How has advertising changed since the 1950s to the current era?
What made the 1950s advertising so successful?
Slogans and jingles
What is the goal of advocacy advertising?
The ultimate goal of advocacy advertising usually relates to the passage of pending state or federal legislation.
What made 1950s advertising so successful?
The jingles made the products easy to remember
Advertising in the 1950s and 1960s was typically designed to?
play on the hopes and fears of consumers (APEX) ;)
What is consumer advertising?
Consumer advertising is the advertising you see on television. The goal is to get consumers to make purchases, so that the business can make money.
When did artists and art directors become important to advertising agencies?
For example, prior to the 1950s, the main source of creativity was the person writing the advertising message--referred to as the copywriter. As television became more popular, the art director and artist became more important (Wells et al., 2000).
Describe the changes in the American consumer economy in the 1950s and their relationship to the rise of popular mass culture?
Changes in the American consumer economy in the 1950s was largely due to advertising and the rise of advertisement. Businesses changed due to advertising and contributed to the rise of popular mass culture.
The goal of advertising?
To increase sales and company/product awareness.
Which was a goal of many advertisements of the 1950s?
To change the way people acted and thought
What are the goals of a contemporary business?
The main goal of a contemporary business is to stay in business. To stay in business, new customers have to be attracted to the services and products that the business provides, through advertising.
