Imagery is the word.
Some examples of the appeal technique used to lure customers are bandwagon appeal, snob appeal, testimony appeal, false-image appeal, humor appeal, reward appeal, and scientific evidence appeal.
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persuasive technique.
emotional appeal
A technique that appeals to fear, anger, or joy to sway the audience.
The statement that presents factual evidence and logical reasoning without appealing to emotions does not use emotional appeal as a persuasive technique.
Off-shutter concrete refers to concrete that is cast directly in its final position using formwork or shutters, often resulting in a surface finish that closely resembles the texture of the formwork. This technique is commonly used in architectural applications where the exposed concrete surface is a design feature. The quality of the finish can be influenced by the type of formwork materials and the care taken during the casting process. Off-shutter concrete is valued for its aesthetic appeal and durability.
Installing a concrete driveway with a paver border provides benefits such as increased durability, aesthetic appeal, and added property value. The concrete base offers strength and longevity, while the paver border enhances the visual appeal and customization options. This combination can enhance the overall look of the driveway and increase its curb appeal.
Concrete imagery refers to the use of vivid and specific details that appeal to the senses, helping to create a clear mental picture for the reader. It often involves describing tangible objects, scenes, or experiences, enabling the audience to visualize and emotionally connect with the content. By using concrete imagery, writers can evoke stronger feelings and enhance the overall impact of their writing.
to appeal to the readers physical experiences
Literature in the literary canon must be able to be passed down by generations; they must possess excellent literary techniques, appeal to a variety of people, and provoke thought.
the bandwagon appeal is an advertising technique that makes the claim that a product is desirable because it is being used by lots of desirable people.