Advantages and disadvantages of a questionnaire?

Answer 1

There are both good and bad reasons about using questionnaires as they are cost effective as they are only paper, they are easy to analyse as they can be easily completed with computers that may have a coding system, questionnaires are also very familiar to people as almost every one has completed or looked at one, they also are less intrusive than telephone or face-to-face interviews in which people may feel pressured to answer a question differently because of peer pressure whereas questionnaires are anonymous.

There are two different types of questions that should be used in a questionnaire. There are open questions which give the person answering it a chance to tell us their opinions and reasons and these questions provide qualitative data which is hard to analyse as there are no two answers that will be exactly the same, and there are closed questions which give a multiple choice answer, these type of questions provide quantitative data which is easy to analyse, but these closed questions do not allow the person answering to give in-depth insight and reason behind the choice.

Answer 2

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Answer 3

Advantage: If closed questions are used the quantitative data that is produced are generally fairly easy to analyse. This makes it possible to make comparisons, produce trends, etc. People may be happier to disclose detailed and personal information if they don't have to do so face to face.

Disadvantage: If the wording on the questionnaire is not clear, people may misunderstand a question and answer it in different ways . This makes it more difficult to analyse their data

Answer 4

he advantages of questionnaires # Practical # Large amounts of information can be collected from a large number of people in a short period of time and in a relatively cost effective way # Can be carried out by the researcher or by any number of people with limited affect to its validity and reliability # The results of the questionnaires can usually be quickly and easily quantified by either a researcher or through the use of a software package # Can be analysed more 'scientifically' and objectively than other forms of research # When data has been quantified, it can be used to compare and contrast other research and may be used to measure change # Positivists believe that quantitative data can be used to create new theories and / or test existing hypotheses The disadvantages of questionnaires # Is argued to be inadequate to understand some forms of information - i.e. changes of emotions, behaviour, feelings etc. # Phenomenologists state that quantitative research is simply an artificial creation by the researcher, as it is asking only a limited amount of information without explanation # Lacks validity # There is no way to tell how truthful a respondent is being # There is no way of telling how much thought a respondent has put in # The respondent may be forgetful or not thinking within the full context of the situation # People may read differently into each question and therefore reply based on their own interpretation of the question - i.e. what is 'good' to someone may be 'poor' to someone else, therefore there is a level of subjectivity that is not acknowledged # There is a level of researcher imposition, meaning that when developing the questionnaire, the researcher is making their own decisions and assumptions as to what is and is not important...therefore they may be missing something that is of importance