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☆☆☆☆☆Cards in this guide (16)
What is the main source of revenue for media corporations
Advertising
Advertising
Which of the following best characterizes the corporate culture at Google
Relaxed and non-traditional
What best describes the incentive for producers to conduct market research
The desire to know what consumers want.
Which of the following best describes the purpose of advertising
to transmit product messages to an audience
What directly generates revenue for a business
Output directly generates revenue for business.
Output
Which of the following explains why companies spend money on advertising
Companies want to influence consumer behavior through advertising.
Which of the following best explains why different people have different levels of risk aversionWhich of the following best explains why different people have different levels of risk aversion
Some people are willing to take more chances than others.
Which of the following terms best characterizes cost-benefit analysis
Rational
Why do people gamble online
People chose to gamble online for various reasons:
- They do not live near a casino
- They do not like crowds of people
- They do not like the smoke
- The legal age to gamble online is 18+
- Some land based casinos require you to be 21+
- An online casino may have an attractive bonus
The way a company does business is driven by
Its business model
What is the influence of branding on price sensitivity
The main purpose of branding products is to create relatively inelastic demand for the product
What do economists use to measure the personal satisfaction someone gets from consuming goods and services
Utility because it's a term in economics that refers to the total satisfaction received from consuming a good or service.
Which of he following is an advantage of a partnership
Specialization. A+
Which of the following accurately explains how profit is calculated (Apex)
cost are subtracted from revenues
The media industry is characterized by an oligopolistc market structure because of which of the following
Centralization of ownership
Which of the following is an example of expansionary fiscal policy
cutting taxes
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