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Marketing Advertising and Sales

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Henry Feeney

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2y ago
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Cards in this guide (20)
A sentence for the word demographics

demographics

Can supply create its own demand

supply does not create the demand . supply is maintain the past demand.

What is schematic model

it is a model which is schematic

Advertising campaign how can you use it in a sentence

Examine a Centers for Disease Control (CDC) advertising campaign that promotes the influenza (flu) vaccination. Analyze the campaign to discover the target audience and the advertising techniques used. Then, evaluate the effectiveness of these advertising techniques. Write a five-paragraph essay in which you explain how the advertising campaign effectively promotes the influenza vaccination to a range of audiences.

What do choose your own adventure stories allow readers to do

Choose which steps a character will take next ~ Apex

What are large sets of information that can be analyzed for patterns and trends called

Data from Research

What is one of the key purposes of the US Census

To determine the number of congressional representatives a region will have.

What is the most likely message behind the Adbusters' ad with the Gap logo on the silhouette of a head

Customers should be suspicious of Gap ads. (apex)

I got it wrong so you don't have to

How is a rhetorical appeal to logic in an advertisement used

By making statements that tell the viewer why the product is the best

What is the first question you should ask yourself when analyzing an advertisement

The first question you should ask yourself when analyzing an advertisement is 'what is the intention or purpose.

When viewing a print ad about 70 percent of people only see the what

The visual ~ Apex

What ad's purpose is to persuade us therefore

C. Our job is to analyze it’s tactics

Sometimes journalists show bias

Without meaning to - APEX

An example of product placement is when a

character in a movie uses an iphone

What is the likely reason why adbusters publishes publishes a magazine with spoof advertisements

Add busters wants to encourage consumers to think critically about ads (APEX)

What do the Geico ads that feature a gecko on TV and in online pop-ups exemplify

How advertising campaigns use different forms of

To find out people's opinion about how useful a product is you can

survey the people who used the product. -apex

Subliminal advertising relies on the viewer's

subconscious mind

Why do advertisers try to sell products and services by

appealing to emotion character and logic

Data from a survey

Can be qualitive and quantitive depending on the questions asked - apex

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