To add new products to a product line, e.g. if you have a shampoo, you'll add more different shampoos to the product line to increase the market share. This might include that your new product has minor enhancements compared to the existing products (including the products of you competitors).
To add new products to a product line, e.g. if you have a shampoo, you'll add more different shampoos to the product line to increase the market share. This might include that your new product has minor enhancements compared to the existing products (including the products of you competitors).
"Line filling is the type of product line extension to introduce new version of existing product in the market."
product line filling
what is product line of LG company
A product line is a trademark of a product, whereas a product industry is a franchise that distributes or creates the products. Example, the HP Pavilion is a product line, but HP is the Hewlett-Packard industry, and they create the HP Pavilion product line.
Product Policy plays a very significant and crucial role in the product establishment and its growth in the market.The marketer has to keep mind the product policy decision while introducing a product.It acts asa tool in the hands of the marketer.It involves the four majordecisions:1. Individual Product decision-It involves decisions related to product attribute, product branding, product packaging, productlabelingand productsupportservices.2. Product Line decision: It involves decision like ProductProductline stretching and Product Line filling.3. Product Mix Decision-It involves decision like Product mix width, Product mix length, Product depth, Product consistency.4. Product Positioning Decision.
Product Policy plays a very significant and crucial role in the product establishment and its growth in the market.The marketer has to keep mind the product policy decision while introducing a product.It acts asa tool in the hands of the marketer.It involves the four majordecisions:1. Individual Product decision-It involves decisions related to product attribute, product branding, product packaging, productlabelingand productsupportservices.2. Product Line decision: It involves decision like ProductProductline stretching and Product Line filling.3. Product Mix Decision-It involves decision like Product mix width, Product mix length, Product depth, Product consistency.4. Product Positioning Decision.
Product Policy plays a very significant and crucial role in the product establishment and its growth in the market.The marketer has to keep mind the product policy decision while introducing a product.It acts asa tool in the hands of the marketer.It involves the four majordecisions:1. Individual Product decision-It involves decisions related to product attribute, product branding, product packaging, productlabelingand productsupportservices.2. Product Line decision: It involves decision like ProductProductline stretching and Product Line filling.3. Product Mix Decision-It involves decision like Product mix width, Product mix length, Product depth, Product consistency.4. Product Positioning Decision.
Product Policy plays a very significant and crucial role in the product establishment and its growth in the market.The marketer has to keep mind the product policy decision while introducing a product.It acts asa tool in the hands of the marketer.It involves the four majordecisions:1. Individual Product decision-It involves decisions related to product attribute, product branding, product packaging, productlabelingand productsupportservices.2. Product Line decision: It involves decision like ProductProductline stretching and Product Line filling.3. Product Mix Decision-It involves decision like Product mix width, Product mix length, Product depth, Product consistency.4. Product Positioning Decision.
There is a tendency for product lines to lengthen over time.Hence a review must be carried out regularly. This review is what is termed as product line pruning. Product line pruning may also be deifned as a method of shortening the product line by dropping a few items from the present product range.
Nike
Specialty-line wholesalers carry the most narrow product assortment, usually consisting of a single product line or part of one. Because specialty-line wholesalers are product experts, they can offer extensive sales and product support.
concerned with length. by adding items or "the number of item or products in a product line"
(lf)(Dw)2 (P.)(.000000371)=MCF