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Using bait and switch tactics in advertising is illegal and can result in legal consequences. This deceptive practice involves advertising a product or service at a low price to attract customers, only to then try to sell them a different, usually more expensive, item. This violates consumer protection laws and can lead to fines, lawsuits, and damage to a company's reputation.

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6mo ago

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Is it legal to use bait and switch tactics in marketing and advertising?

No, it is not legal to use bait and switch tactics in marketing and advertising. This deceptive practice involves advertising a product or service at a low price to attract customers, only to then try to sell them a different, usually more expensive, item. This is considered false advertising and is prohibited by consumer protection laws.


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