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Timex is positioned as an accessible and reliable watch brand that combines affordability with durability and style. Its value lies in its long-standing heritage of craftsmanship and innovation, offering a diverse range of timepieces that cater to various consumer needs, from casual to sporty designs. Timex emphasizes functionality and practicality, appealing to customers who seek dependable watches without breaking the bank. This strategic positioning allows Timex to maintain a strong presence in the competitive watch market.

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3w ago

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