export marketing is when a company increases its market share by maintaining production in its own country while venturing into the international market. While export selling is the selling of products and services out of the origin country in order to make profit.
domestic marketing is in the country and export marketing is overseas
An SME can compensate for lack of resources by finding innovative ways of selling its products to the global market. A good example is through the internet distribution channels. It can advertise easily on the internet.
For indirect export marketing, businesses can utilize intermediaries such as export agents, trading companies, or local distributors in the target market. Online platforms and marketplaces can also be effective, allowing businesses to reach international customers without direct involvement. Additionally, leveraging social media and digital advertising can help create brand awareness and generate leads in foreign markets. Maintaining strong relationships with local partners can further enhance market entry and distribution efforts.
To enter into international marketing, businesses must comply with various legal formalities, including understanding and adhering to the trade laws and regulations of both the home and target countries. This often involves obtaining necessary permits and licenses, ensuring compliance with import/export restrictions, and adhering to international trade agreements. Additionally, businesses must consider intellectual property rights, customs regulations, and local advertising laws. It's also crucial to be aware of cultural and legal differences that may affect marketing strategies in different markets.
An aspiring importer-exporter should know:The law of supply and demand;What consumers want to buy;The differences in price between "your" costs and buyers' costs;What sale prices the market can bear;The differences between price paid to export (shipping costs and the price consumers are willing to pay (unit price);The risks for unmarketable items; what is the backup plan if the products don't sell overseas; will you discount it; wholesale it; dump the products in the other country, or donate them;How to work with domestic loaders and shippers, and the overseas loaders and shippersHow to work with overseas vendors who will be selling for you;The difference between what overseas vendors will charge to sell your product versus what consumers will pay, versus what the exporter needs to earn to cover shipping plus to earn an income;Banking rules -- domestic and abroad;Tax laws both in the exporter's country and in the overseas country;Tax laws for filing taxes on earnings and losses.That's just some off the top of my head.
domestic marketing is in the country and export marketing is overseas
export marketing is one of the market import-export of goods and services in the export marketing
Kathy Marshalek has written: 'Export marketing and sales' -- subject(s): Export marketing, Export sales contracts, Export trading companies, Planning
Michael R. Czinkota has written: 'Marketing management' -- subject(s): Case studies, Management, Marketing 'United States-Latin American Trade Relations' 'U.S.-Latin American Trade Relations' 'Unlocking Japan's markets' -- subject(s): Commerce, Marketing, Marketing channels 'International marketing' -- subject(s): Export marketing 'Administracion de Mercadotecnia - 2b' 'Marketing Internacional - 4 Edicion' 'Global business' -- subject(s): Export marketing, International trade 'Export Promotion' 'International Marketing Strategy' -- subject(s): Environmental aspects of Export marketing, Export marketing, Foreign trade promotion, Management 'U.S.-Arab Economic Relations' 'International marketing' -- subject(s): Export marketing
Bernard Katz has written: 'Turning practical communication into business power' -- subject(s): Communication in organizations, Communication in management 'Managing export marketing' -- subject(s): Export marketing 'How to market professional services' -- subject(s): Marketing, Professions 'How to win more business by phone, telex and fax' -- subject(s): Telephone selling, Telecommunication
F. R. Eldridge has written: 'Advertising and selling abroad' -- subject(s): Advertising, Commerce, Export marketing, Salesmen and salesmanship
Taiping Gong has written: 'Ru he jing ying Meiguo shi chang' -- subject(s): Export marketing, Selling, Sales managemnet, Business
Harry Rudolph Tosdal has written: 'Principles of personal selling' -- subject(s): Selling 'Problems in export sales management' -- subject(s): Commerce, Selling 'Problems in sales management' -- subject(s): Marketing, Salesmen and salesmanship, Selling 'Salesmen's compensation' -- subject(s): Salesmen and salesmanship, Selling, Sales personnel 'Sales organization and operation' -- subject(s): Selling 'Introduction to sales management' -- subject(s): Marketing, Salesmen and salesmanship, Sales management
Joerg Dolski has written: 'Standardisierung im Internationalen Marketing' -- subject(s): Automobiles, Export marketing, Automobile industry and trade, Marketing 'Standardisierung im Internationalen Marketing' -- subject(s): Automobiles, Export marketing, Automobile industry and trade, Marketing
achivement of w.t.o.
Manzoor Ahmed Shah has written: 'Export marketing of Kashmir handicrafts' -- subject(s): Export marketing, Handicraft industries
Go to www.exportmanagement.nl to gain a fully accreditated diploma Export Marketing Management.