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Nike utilizes a premium pricing strategy, positioning its products as high-quality and innovative, which allows them to maintain higher price points. Promotions often include seasonal sales, collaborations with high-profile athletes and influencers, and limited-edition releases to create exclusivity and urgency. Additionally, Nike employs direct-to-consumer sales through its website and retail stores, enhancing customer engagement and loyalty. Overall, their pricing and promotion strategies align with their brand image of performance and style.

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2mo ago

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Which pricing policy adopted by Nike in south African country?

Which pricing policy adopted by nike in south African country?"


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Pricing objectives are all about maximizing profits. Promotion results through efficiently achieving your objective - which in this case is all about maximizing profits.


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Nike uses Price Leadership strategy and value based pricing. This is when a company sets is price based on the value the consumer places on the product. Nike has spent a lot of money to promote their brand as top of the range. Customers buy the product for the Nike symbol and are willing to pay high prices regardless of the products actual value.


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You will be able to find many Nike shoes at online retailers, potentially at highly reduced pricing. I would suggest you start your investigation at Amazon.com.


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The penetration pricing is more likely to raise the business unit's operating profit in the long run because it does not spend heavily on promotion.


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You will be able to find these Nike running shorts in a great number of places, particularly online. Take a look over at Amazon.com and see if the availability and pricing matches your budget.


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