There are many things that need to be taken into account for international marketing. You will need to know the customs in each country, how much to charge for products, and how well the product will sell.
"International marketing is the multinational process of planning and executing the conception, pricing, promotion and distribution of ideas, goods, and services to create exchanges that satisfy individual and organizational objectives."International trade is the exchange of goods and services between countries. This type of trade gives rise to a world economy, in which prices, or supply and demand, affect and are affected by global events.Differences between international Trade and international Marketing--Trade includes both buying and selling activities, international marketing concentrates on selling aspect of the exchange process.-Selling concentrates on finding buyers for given quality and quantity products on most advantageous terms for the seller. The marketing focuses on the total process of deciding the product quality and quantity, and exchanging these with the buyers with a view to maximize benefits for both the parties involved in the exchange process.-A third difference is the difference in the items exchanged. For example, different types of currencies are often traded across international borders.
The various factors influencing international marketing are as follows:- 1.GDP 2.FDI 3. demand and supply 4. money exchange value 5. balance of payment 6. global outsourcing 7. environmental factors.
scope and role of marketing function in the exchange process
Buying and Selling
Marketing consist of individual and/or organizational activities that enhances a satisfying exchange relationship through Creation, Pricing, Distribution and Promotion of goods, services and ideas. As We know marketing is all about the satisfactory exchange of good.services or idea. It is also to be remember that this exchange takes place through the 4Ps. Product, Price,Place and Promotion. This combination of 4Ps is known as 'Marketing Mix'
International business focuses on free trade. The scope of the international business environment is international marketing, global human relations, international finance, international investments and foreign exchange.
"International marketing is the multinational process of planning and executing the conception, pricing, promotion and distribution of ideas, goods, and services to create exchanges that satisfy individual and organizational objectives."International trade is the exchange of goods and services between countries. This type of trade gives rise to a world economy, in which prices, or supply and demand, affect and are affected by global events.Differences between international Trade and international Marketing--Trade includes both buying and selling activities, international marketing concentrates on selling aspect of the exchange process.-Selling concentrates on finding buyers for given quality and quantity products on most advantageous terms for the seller. The marketing focuses on the total process of deciding the product quality and quantity, and exchanging these with the buyers with a view to maximize benefits for both the parties involved in the exchange process.-A third difference is the difference in the items exchanged. For example, different types of currencies are often traded across international borders.
The various factors influencing international marketing are as follows:- 1.GDP 2.FDI 3. demand and supply 4. money exchange value 5. balance of payment 6. global outsourcing 7. environmental factors.
International trade has under gone a sea change in the last fifteen years. Exchange of commodities and goods have been superseded by the exchange of information and knowledge. India has emerged as a software giant at the international level and it is earning large foreign exchange through the export of information technology. I HOPE IT HELPS U :)
The scope of international marketing identifying needs and wants of customers in different markets and cultures, providing products, services, technologies and ideas to give the firm a competitive marketing advantage plus distributing and exchanging products and services internationally through one or a combination of foreign market entry modes.
International Pepper Exchange was created in 1997.
The population of International Exchange Bank is 1,400.
International Exchange Bank was created in 1995.
scope and role of marketing function in the exchange process
International Freedom of Expression Exchange was created in 1992.
International Student Exchange Programs was created in 1979.
International Securities Exchange was created on 2000-05-26.