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What are the differences between product concept sales concept and the marketing concept?
There are three different concepts also known as orientation stages. So here the history of marketing is relative in differentiating these three stages. The product concept is one of the earliest (up to around 1930's). First of all we have to understand that at that time there were few factories making similar products therefore few competitors meaning there was no problem finding customers and selling the product, all the customers wanted is to satisfy their needs, which were quite basic- physical, social and individual. It was the time that people did not have many offers so they were buying those products that the market was offering. Manufacturers focused mainly on the quantity of the product rahter than on the quality. The demand for different products was high so factories produced as many units as possible to reach higher demand. The needs and wants of customers were of secondary importance. Than came the difficult times for consumers and the producers (1930's-W.W.II). This was the time of great depression. The supply went up but demand was greatly reduced because of the War. So the firms started promoting their products heavily through advertising but people could not afford to spend a lot because of the great depression...........
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What is the difference between the marketing concept and the selling concept?
Marketing concept is just placing the product in the market Selling concept is making the people to but the product
What are the four marketing concept?
production concept marketing concept selling concept product concept
What is the difference between sales and marketing with example?
Sales is a narrow concept. It is Money oriented , whereas Marketing is a broad concept. It is a Money and Customer satisfaction oriented....When customer is satisfied with product only then he'll purchase that product..
The Best marketing philosophies is what?
There are five different type of marketing Philosophies namely 1) Production concept 2) Product concept 3) Selling concept 4) Marketing concept 5) Societal marketing concept.
What is the different between old marketing concept and new marketing concept?
old marketing concept started after production and ended as soon as the product was delivered to the customer. It confined to trading activities only i.e. buying and selling. earlier the marketer focused on quality of product and assumed that if the product was of good quality it will definitely be sold. whereras modern marketing concept starts prior to production process and continues even after product's delivery. it includes various activities like market analysys, after sales services etc. it aims at providing total satisfaction to consumers.
What is the difference between the marketing concept and the selling concept?
Marketing concept is just placing the product in the market Selling concept is making the people to but the product
What are the four marketing concept?
production concept marketing concept selling concept product concept
What are the 5 major concepts of marketing?
5 major Marketing Concept 1.Product Concept 2.Production Concept 3.Sales Concept 4 Marketing Concept 5.Societal Marketing Concept.....
What is the difference between sales and marketing with example?
Sales is a narrow concept. It is Money oriented , whereas Marketing is a broad concept. It is a Money and Customer satisfaction oriented....When customer is satisfied with product only then he'll purchase that product..
The Best marketing philosophies is what?
There are five different type of marketing Philosophies namely 1) Production concept 2) Product concept 3) Selling concept 4) Marketing concept 5) Societal marketing concept.
What are the differences between sales and marketing?
Selling is the transaction where a product is transferred from the business owner to a buyer for a price while marketing is a process that involves several steps ranging from the generation of a product idea to the delivery of that product to the customer.
What is the different between old marketing concept and new marketing concept?
old marketing concept started after production and ended as soon as the product was delivered to the customer. It confined to trading activities only i.e. buying and selling. earlier the marketer focused on quality of product and assumed that if the product was of good quality it will definitely be sold. whereras modern marketing concept starts prior to production process and continues even after product's delivery. it includes various activities like market analysys, after sales services etc. it aims at providing total satisfaction to consumers.
What is the definition concept and approches of marketing?
concept is idea of producinfg good or promotion a product
Is 'marketing' philosophy or a function?
Marketing is both a philosophy and a function !! Marketing can be used as a function for a business to sell its products but it is also a philosophy, infact there are 5 marketing management philosophies or concepts which organisations use to design and carry out their marketing startegies. Namely, Production concept, product concept, selling concept, marketing concept and societal-marketing concept.
What are the 7 piece of marketing concept?
price , product , place ,
What are the examples of product concept in regards to marketing?
toyota prius
What is the difference between concept of marketing and the marketing concept what is the relationship between concept of marketing and marketing concept?
The process of business initiation or growth starts with marketing. Marketing involves advertising the product or service somebody has, approaching or attracting the potential customer or prospect, getting potential customer needs and in turn modifying the product or service to suit the requirement of customer or reposition the product or service, communicate or educate the prospects about the value he may derive from buying the product. It may involve advertising in any form, communication with e-mails or letters or by post and presentation and demonstration of product. In nutshell marketing puts the customer in positive frame of mind with respect to the product. Next is the stage for selling. Selling involves showing the product to the targeted and willing customer the product on offer to suit his requirement and overcoming his objections to finally close the deal. Accrual concept states that expenses and incomes are recognised only for the period they relate not when the actually paid or received. The matching concept is an extension of the accrual concept. It states that the expenses and incomes incurred in the same accounting period must to match against each other (that is revenue recognize for this accounting period must be match against expense recognize for the same accounting period).
