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factors ( conditions, trends, and forces that is inside or controlled of the organizational members. Internal environmental scans are conducted to identify important factors in the internal environment.

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Factors affecting consumer behavior?

There are many factors that affect consumer behavior. Some of those factors are age, lifestyle, attitudes, beliefs, values, and personality.


What are the factors affecting consumer behavior?

Consumer behavior is affected by the earning power of the consumers. That means it is affected by the state of the economy.


How does consumer lifestyle affect consumer behavior?

A consumer's lifestyle mainly depends upon following factors: Income Marital status Culture Social group & Buying power. Any change in one of them changes the behaviour of consumer. From Raja Khan


Discuss the importance of consumer behavior in marketing?

consumer behavior holds a great important in marketing field because if look over the modern philosophy of marketing in that CUSTOMER is treated as the KING, his needs and wants are being studied for making any product, and above that its always been seen while looking for opportunities for a product development that which product is brought most and what are the factors that result in purchase of a product. we can easy understand its importance if we look around our environment. consumer behavior is made up of two words consumer and behavior. consumer is the person who consume the product, he may or may not be a buyer and behavior means the aggregate of all the responses made by an organism in any situation. so consumer behavior means the aggregate of response made by the consumer. It make us know the reasons behind the purchase of a product, and about the various feelings of the customer that are being attached with the purchase of the product. hence we can say that its very importance to study the behavior of your consumers whom you are going to serve through your product. answerd by anjali lakshcar


What are the internal and external factors that impact on marketing activities?

Successful marketing relies on both internal and external factors. Internal factors include the fact that marketing plans must have support and organization to see it completed successfully. An unconvinced management team will not ensure it has the resources of manpower it needs. External factors, focus more on making sure market research has been done. If marketing activities are pushed toward the wrong consumers, the plan will fail. Additionally, a finicky consumer base is hard to target with marketing.

Related Questions

How economic factors influences consumer's behavior?

how economic variables influences on consumer behavior


Factors affecting consumer behavior?

There are many factors that affect consumer behavior. Some of those factors are age, lifestyle, attitudes, beliefs, values, and personality.


What are the factors affecting consumer behavior?

Consumer behavior is affected by the earning power of the consumers. That means it is affected by the state of the economy.


What do you mean by consumer behavior?

Consumer behavior includes the perception and decision making factors of customers. It also includes information search, attitudes, and beliefs of consumers.


What are the factors affecting the behavior?

Consumer behavior is affected by the earning power of the consumers. That means it is affected by the state of the economy.


What are the key factors influencing consumer behavior in the purchasing of luxury goods?

The key factors influencing consumer behavior in the purchasing of luxury goods include social status, brand image, quality, exclusivity, and personal values.


What are the disciplines that contributed to consumer behavior as a subject of study?

Psychology, sociology, anthropology, and economics have all contributed to the study of consumer behavior. These disciplines provide insights into how individuals make purchasing decisions, the influences that shape consumer preferences, and the societal and cultural factors that impact consumer behavior.


To what does the term consumer behavior refer?

Consumer behavior refers to the study of how individuals make decisions and behave when purchasing and using goods and services. It encompasses factors such as attitudes, preferences, motivations, and purchasing habits that influence consumer choices. Understanding consumer behavior is key for businesses to develop effective marketing strategies.


What is the current trend in consumer buying behavior?

The current trend of the consumer buying behavior differs from one commodity to another. Some of the factors that dictate these terms includes the quality, the price and the demand.


Why psychological factors are influencing consumer behaviour?

Psychological factors influence consumer behavior because they impact an individual's perceptions, attitudes, beliefs, and emotions towards a product or service. Factors such as motives, personality, perception, and learning play a significant role in shaping consumer behavior. Understanding these psychological factors helps businesses tailor their marketing strategies to resonate with their target audience and influence their purchasing decisions.


What is the organisms actions as a result of sensory neural and hormonal factors in response to changes in the external or internal conditions?

Stimulus


What are the two types of causal attributions that people make?

Casual attributions are based on three types of behaviors; consensus behavior associated with peers, Distinctiveness compares behavior on one task to behavior on another task, consistency over time. Based off of this, you can hypothesize that people attribute behaviors to external factors (environment) or internal factors (self ability). In other words you can make an internal or external attribution basing it off of the three dimension of behavior I stated earlier.