The similarities between consumer buying and organizational customer buying is that both have the need to purchase. The difference lie in the quantity of purchases. Consumer buying entails retail, while organizational customer buying entails wholesale.
Organizational buying behavior is influenced by several factors, including the characteristics of the organization itself (such as size, structure, and culture), the nature of the buying situation (such as the level of complexity and urgency), the buying center dynamics (including roles and relationships among members), external influences (such as economic conditions and regulatory environment), and the supplier's marketing efforts (such as pricing, quality, and service). These factors interact to shape the decision-making process in organizational buying and ultimately impact the choice of suppliers and products/services.
there are many reasons of organizational buyng,following are the major reasons of an organizational buying:Low costQualitycustomer preferencesconnivance
Influencers
Explain how the buying process for a product like soap would be different from the buying process for a luxury or durable item such as a car.
The similarities between consumer buying and organizational customer buying is that both have the need to purchase. The difference lie in the quantity of purchases. Consumer buying entails retail, while organizational customer buying entails wholesale.
Organizational buying behavior is influenced by several factors, including the characteristics of the organization itself (such as size, structure, and culture), the nature of the buying situation (such as the level of complexity and urgency), the buying center dynamics (including roles and relationships among members), external influences (such as economic conditions and regulatory environment), and the supplier's marketing efforts (such as pricing, quality, and service). These factors interact to shape the decision-making process in organizational buying and ultimately impact the choice of suppliers and products/services.
there are many reasons of organizational buyng,following are the major reasons of an organizational buying:Low costQualitycustomer preferencesconnivance
Influencers
Gatekeeper --The individual responsible for the flow of information to the other members of the buying center
orgnisational process modelling
What type of role can organizational development play in making process improvements
The process for buying a home in Spain is much like the process for buying a home in America. The major differences being the fact that you would be buying a home in a different country.
The buying center is responsible for deciding how best to acquire the products and services needed to operate the business.
Explain how the buying process for a product like soap would be different from the buying process for a luxury or durable item such as a car.
The Home Buying Center is a house buying company there website is http://www.thehomebuyingcenter.com They also sell foreclosure houses cheap. My friend Bob used The Home Buying Center and bought a house way less than through a real estate agent.
nature and process of organizational behavior modification