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A logo is usually a simple graphic used to uniquely identify an organisation or individual and is instantly recognisable and associated with a product or person.

In business it is used a great deal for advertising that particular individual or organisation.

They probably developed from such things as Coats of Arms, used at a time when few people could read or cypher.

They can also include a motto or represent a set of ideals and often use symbolism.

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15y ago

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