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A product's position on the continuum, in turn, enables marketers to spot opportunities.

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14y ago

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What does the goods and services continuum enable marketers to understand?

The goods and services continuum enables marketers to see the relative goods/services composition of total products.


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What is the difference between a company marketing team and an affiliate marketer?

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How companies differentiate and position their products for maximum competitive advantage Answer?

the companies differentiate and position their products as a competitive advantage through products,product packing,pricing,after sales services.


Why are goods and services categorized in two ways?

One is to designate their position on a goods and services continuum. The second is to place them into a classification system.


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What is service product continuum?

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Difference between marketing services versus tangible goods in global market?

you buy goods and services you buy from a marketer ?