The product that you are going to market.
The first element in the marketing mix is the product.
Marketing Mix
Features of Service Marketing. It includes the 7 p's namely- product mix, price mix, place mix, promotion mix, people mix, process mix, physical evidence mix. Unlike in marketing which has only 4 p's (product, price, place, promotion).
Decisions at the first level of product management involve the marketing mix for an individual brand/product. These decisions are the responsibility of a brand manager (sometimes called a product manager).
The difference between selling and marketing mix is that selling you actually get money for the product while marketing mix is just a way of creating awareness. The two are connected in that a product has to be marketed for it to be sold.
The first element in the marketing mix is the product.
Marketing Mix
Features of Service Marketing. It includes the 7 p's namely- product mix, price mix, place mix, promotion mix, people mix, process mix, physical evidence mix. Unlike in marketing which has only 4 p's (product, price, place, promotion).
Decisions at the first level of product management involve the marketing mix for an individual brand/product. These decisions are the responsibility of a brand manager (sometimes called a product manager).
The difference between selling and marketing mix is that selling you actually get money for the product while marketing mix is just a way of creating awareness. The two are connected in that a product has to be marketed for it to be sold.
Marketing mix remain the same for all industries, you just have to look into the PLC while determining the Mix for your product
The man role of the marketing mix is to promote a brand and create awareness. The marketing mix is summarized as 4Ps which stands for price, place, promotion and product.
The 4 PS or the 'marketing mix' are Product, Price, Place and Promotion.
The six Ps of the marketing mix are as follows: Product Price Place Promotion People Performance
product
the pricing
Product Price Places Promotion