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Does relationship marketing focuses on single transactions of product's service's or ideas?

Relationship marketing focuses on single transactions of products, services, or ideas


Where can one find information about loyalty marketing?

Loyalty marketing focuses on growing and developing existing customers and encouraging them via incentives. Among modern proponents and advocates of the method is Fred Reichheld, whose books and materials in the area are considered standard material for the practice.


What field of study does marketing fall under?

Marketing falls under the field of business and more specifically, under the discipline of business administration. It focuses on understanding consumer behavior, developing products or services, promoting offerings, and building relationships with customers to drive sales and revenue.


What is the difference between holistic marketing concept and selling marketing concept?

The selling marketing concept focuses on satisfying the needs of customers and based from result of sales products itself. Holistic marketing concept focuses on everything matters with marketing, not only the sales or satisfying the needs of customers but over all.


Relationship marketing focuses on?

B) keeping customers coming back


What is the best opening for white beginners to learn in chess?

The best opening for white beginners to learn in chess is the Italian Game. It is a simple and effective opening that focuses on controlling the center of the board and developing pieces quickly.


Is a strategy that focuses on keeping and improving relationships with current customers?

Relationship marketing


What is an undifferentiated marketing strategy?

An undifferentiated marketing strategy occurs when a firm focuses on the common needs of consumers rather than their different needs


Which variable would be considered part of the product element of the marketing mix?

The product element of the marketing mix includes variables related to the actual goods or services being offered to consumers. This encompasses aspects such as product design, features, quality, branding, packaging, and warranty. Essentially, it focuses on what the product is, how it meets customer needs, and its unique selling propositions. These elements are crucial for differentiating the product in the marketplace.


What is meant by Marketing Myopia in the study of Marketing as a subject?

marketing myopia Narrow-minded approach to a marketing situation where only short-range goals are considered or where the marketing focuses on only one aspect out of many possible marketing attributes. Because of its shortsightedness, marketing myopia is an inefficient marketing approach. Above taken from Answers.com Viper1


What is a form of marketing that focuses on spreading information and opinions about a product or service from person to person often through email or social media sites?

Viral marketing


Scope of international marketing?

International marketing involves promoting and selling products or services in different countries, considering cultural, economic, political, and legal differences. It focuses on understanding global market trends, conducting market research, adapting products for different markets, and developing strategic marketing plans to reach a global audience. The scope of international marketing also includes managing distribution channels, implementing diverse marketing strategies, and dealing with international regulations and trade barriers.