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When setting prices for new products, it’s crucial to consider factors such as production costs, market demand, competitor pricing, and perceived value. Understanding the target audience and their willingness to pay can also guide pricing strategies. Additionally, establishing clear pricing objectives, such as market penetration or premium positioning, will help align the pricing approach with overall business goals. Finally, it’s essential to remain flexible and ready to adjust prices based on market feedback and changes in competitive dynamics.

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2w ago

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