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**E-mail marketing: **

  • email marketing is the act of sending a commercial message, typically to a group of people, using email. In its broadest sense, every email sent to a potential or current customer could be considered email marketing.

  • It involves using email to send advertisements, request business, or solicit sales or donations.

How to Learn E-mail marketing:

1. Email is the #1 communication channel. Did you know that at least 99% of the consumers check their email on a daily basis? That can’t be said of any other communication channel.

2. You own your list. On any social media platform, your account (along with all your fans and posts) could be suspended or deleted at any time, for any reason, without notice. However, you own your email list. No one can take those leads away from you.

3. Email just converts better. People who buy products marketed through email spend 138% more than those who do not receive email offers. In fact, Email marketing **has an ROI (returns on investment) of 4400%**. That’s huge! And if you are wondering if social media converts even better, think again: the average order value of an email is at least three times higher than that of social media. Email is simply the best way to make sales online.

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ashik ahammed

Lvl 2
4y ago

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