Personal selling is the face-to-face interaction between a sales person and a prospective customer to persuade the customer to make an order. The importance of personal selling being the most effective marketing tool today is when:
1. the value of the product is high
2. the product is a custom made
3. there are few customers
4. the product is technically complex
5. customers are concentrated
personal selling involves face-to-face activities like telephones, Internet etc. its importance is that it provides immediate feedback and also it allows marketers adjust message quickly to improve communication.
personal selling in marketing
in non personal selling the seller does not direct negotiating with the client
Discuss in detail the theories of selling with its uses in personal selling.
The Importance of Selling =because it's a good source of income D:o:N:e
personal selling involves face-to-face activities like telephones, Internet etc. its importance is that it provides immediate feedback and also it allows marketers adjust message quickly to improve communication.
personal selling in marketing
in non personal selling the seller does not direct negotiating with the client
Discuss in detail the theories of selling with its uses in personal selling.
The Importance of Selling =because it's a good source of income D:o:N:e
A drawback of personal selling, however, is its high cost.
the marginal products of sucessive workers can be sold at a constant price
role of relationship marketing in personal selling
i think it does
The Main Priniciples of Personal selling are. -Professionalism -Negotiation -Relationship marketing
Personal selling
Professional selling