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As of July 2014, the market cap for Limoneira Co (LMNR) is $308,258,535.80.

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Which brand name is the market leader in the 600 million Australian footwear market in terms of sales?

Rivers and co


What are the disadvantages of co branding?

Co-branding is when two or more franchises market a new product together. A disadvantage of this is the need for a more complex profit sharing agreement and joint venture.


Why was hollister co created?

Hollister Co. was mainly created to have a less expensive version of Abercrombie and Fitch, with the same California Surfer apparel for individuals ages 14 through 18. EDIT: Hollister was created to have a target market aimed towards high schoolers and have a 'west coast/california' style, whereas Abercrombie and Fitch's target market is college students and has a 'east coast/new york' style. Ruehl no.925 was designed with a post college target market and a 'east coast/new york' style as well.


Co-branding vs co-marketing?

Definition of Co-Branding: The purposeful joining or marrying of two or more brands for mutual benefit. An example would be MSNBC where MicroSoft and NBC joined together to create a new joint venture. Definition of Co-Marketing: The linking to two or more brands going to market together for complementary benefit. An example would be HP with Intel and Microsoft. GM with Boss Audio or Goodyear tires.


Distinguish between internal and external reconstruction?

INTERNAL RECONSTRUCTION- when the name of the co. remain as before but changes are made in assets and liabilities of the co. and entries are made in the books of the co. of such changes and balance sheet is amended it is called internal reconstruction. EXTERNAL RECONSTRUCTION- when such heavy changes are not possible or new capital is to be issued or there is much dissent among shareholders or by changing the name of the co. , an effort is made to give new life to the co. the co. is liquidated and a new co. is formed to purchase the assets and liabilities of old co. ,it is called external reconstruction.

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