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Plan of action for marketing a product it consists of the decisions mafe about each of the four Ps?

The four Ps of marketing are product, price, promotion, and place (distribution). This marketing plan was developed by E. Jerome McCarthy in 1960 and is still used by marketers today.


Does net price refer to manufactures suggested retail price or wholesale price?

Net price is wholesale pricing. This usually indicates that the manufacturer does not have a set retail price for its product, and whatever you retail the product for is up to you. So check with your competitors as to what is the average markup on that product for your industry.


How does pricing affect product decisions?

Assuming you mean price of supplies: Finding ways to optimize the processes and making production more efficient and less costly. Or the good old staff lay offs.


How does advertising of a product increase it's price in the market?

Advertising increases awareness, which in turn increases demand, which then makes the product more desirable/harder to get, which then increases the amount that the provider can charge for the product, thus increasing the price that they ask for it. The cost of advertising must be added to the price of the product. The larger, more expensive the advertising campaign, the more cost must be added to the price of the product.


How does customers affect pricing decisions?

Price is not often the decision! Customers rarely make decisions based only the price but on the precieved value. If the goods or service is poor or inaproppriate the apparent reason stated maybe price but there is often no value attached to the goods by the customer.

Related Questions

What three factors may influence a teen's buying decisions?

Price, Convenience and Product Information


What are some examples of consumer preferences that influence purchasing decisions?

Consumer preferences that influence purchasing decisions include brand loyalty, price sensitivity, product quality, convenience, and personal values.


What does opening price point mean?

The opening price point refers to the initial price at which a product or service is offered when it is launched or introduced to the market. It serves as a key marketing strategy to attract customers, establish perceived value, and influence purchasing decisions. This price can be pivotal in positioning the product within its category and may be adjusted based on market response and competition.


How do you price screen printing?

by the design and how complex it is and the size of the product, for example a banner. and if it was clothing it would depend on the purchase of the clothing items and complexity of the design


What is the consequences of consumer economic decisions in a free enterprise economy?

In a free enterprise economy, the consumer economic decisions can affect the price and supply of a commodity. When the consumers show interest in a product (demand), there will be an increase in the number of producers willing to supply it.


How can we calculate the quantity demanded for a specific product in the market?

To calculate the quantity demanded for a specific product in the market, you can use the demand curve, which shows the relationship between the price of the product and the quantity consumers are willing to buy. By analyzing factors such as price, consumer preferences, income levels, and market trends, you can estimate the quantity demanded at different price points. This helps businesses make informed decisions about pricing and production levels.


What is a demand for a product?

A demand for a product is when a customer expresses a desire or willingness to purchase a product. It is the amount of a product that customers are willing to buy at a specific price. Generally the demand for a product is determined by the price of the product the customers income the availability of a substitute and the customers preferences. When the price rises demand falls and when the price decreases demand increases.Factors that affect the demand for a product include: Price of the product Customers income Availability of a substitute Customers preferencesIf the price of the product rises then the demand for the product falls and vice versa. This is due to the fact that customers are willing to pay a certain price for a product and when the price increases customers will be less likely to purchase the product.


If selling price is S and product price is P then what will be the profit?

Selling price is somethng on which the profit depends so its Selling price - Product price = profit


What is caused by a raise in the price of a product?

The raise in the price of a product causes an increase in competition.


Why doesnt coke lose its customers when it raises its price?

because of the product itself. customers buy the product not only looking at the price but because of the quality of the product. if consumers are satisfied with the product, they will entertain the product even if it raises price.


Change in market price?

Changes in the market price is determined by demand of a product. If consumers demand the product, then the price will increase.


What is FOR Price?

FOR price is the price of a product inclusive of Freight Charges.