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In the new system of indirect marketing, the major portion of the profits typically goes to intermediaries such as distributors, wholesalers, and retailers who facilitate the sale of products to consumers. These intermediaries add value by managing logistics, providing customer service, and reaching a broader audience. The brand or manufacturer also retains a significant share, but their profit margins may be lower due to the costs associated with working through multiple layers of distribution. Ultimately, the profit distribution can vary based on the specific structure and agreements in place within each marketing channel.

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2mo ago

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