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Snob appeal in advertisements is used to create a perception of exclusivity and prestige associated with a product, targeting consumers who desire to elevate their social status. By associating a product with luxury or elite lifestyles, advertisers attract those who want to distinguish themselves from the masses. This strategy exploits the psychological desire for belonging to an exclusive group, making the product more appealing to potential buyers. Ultimately, it encourages consumers to associate the brand with sophistication and success.

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2mo ago

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Related Questions

What kind of audience members do snob-appeal advertisement work best on?

Snob appeal advertisements work best on people who want to feel superior.


Which of these desires are the producers of snob-appeal advertisements hoping that people have?

The desire to have the best of everything


What do snob-appeal advertisements want the product being advertised to become?

status symbol


When do snob-appeal advertisements succeed in persuading the audience?

When the audience members want to feel superior to others


What kinds of desires are snob-appeal advertisements designed to meet?

the desire to be better than other people


Snob-appeal advertisements try to make the product being advertised seem like an?

status symbol.


Snob appeal advertisements are designed to make the product being advertised?

Type your answer here... symbolize superiority.


What is snob appeal?

AnswerThe expression snob appeal simply means appealing to snobs. So in London one might say 'an SW3 [Chelsea] address is very classy and has lots of snob appeal'. Most designer clothes and accessories have snob appeal.


Snob-appeal advertisements are designed to make the product being advertised?

appear exclusive, luxurious, or desirable to a select group of elite consumers. These advertisements often use prestige, exclusivity, and sophistication to create an aspirational image around the product.


Snob-appeal advertisements work by appealing to?

The desire to be better than other people.


Which is not an advertising techniques?

Snob appeal


Snob-appeal advertisements are able to persuade audience members to buy the advertised product when?

They persuade people because the audience members want to feel superior to others.