M&M's
"Melts in your mouth, not in your hand" -M&Ms
1954 ~ see related link below .
Advertising slogans are present throughout the everyday life of people all over the world, and some are good enough to stick in people's memory for years. Examples of some that are memorable include Nike's 'Just do it' slogan, McDonald's 'I'm Lovin' It,' and Chevy's 'Like A Rock,' just to name a few.
A good slogan might be, "Hand"le With Care"
The slogan "Only the Best Will Do" is associated with the company Brewed by Hand. This slogan emphasizes their commitment to quality and excellence in their products. If you need more specific information about the company or its offerings, feel free to ask!
The slogan "Melts in your mouth, not in your hand" was used for M&M's to emphasize their chocolate shell coating that prevented them from melting in your hand. This slogan aimed to highlight the durability of M&M's and differentiate them from other chocolate candies.
That was used by Treets an English confection from the 1960's
"Melts in your mouth, not in your hand" -M&Ms
It melts in your mouth not in your hand. M&M
The "Melts in Your Mouth, Not in Your Hand" slogan for M&M's began in 1954.
m&m's
it melts in your hand because your hand has heat causing the chocolate to melt.
melt in your mouth not in your hand.
wen we put choclate in our pocket it turns soft as the temperature is more in our pocket than in refrigerator.........
The scientists working at Mars candy company under a contract from the US Army during World War II. During the African campaign the chocolate candy bars soldiers carried in their packs kept melting so the Army contracted with Mars candy to develop a way to keep chocolate bars form melting. The original slogan was supposed to be "melts in your mouth, not in your pack". But they didn't figure it out until the war was almost over. They still liked the result so they sold it as "melts in your mouth, not in your hand".
A unique selling proposition, is important in competitive markets. Some of the propositions from competitors in the chocolate industry, including M&M's with "The milk chocolate melts in your mouth, not in you hand," stick in your mind. Mast Brothers Chocolate is handcrafted and each block is made and wrapped individually.
1954 ~ see related link below .