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Rock and roll was the music preferred by the young people, and in the 1950s, it was a sign that society was changing. In fact, Rock Music was a major example of that generational change: its popularity showed that young people were rejecting the music their parents liked (big band music), and choosing music that spoke to their own interests and needs. Also, rock music brought black teens and white teens together, and at a time when America was still segregated, this became controversial. In addition, rock music encouraged a very different kind of dancing, which involved moving one's body in a way that older people found too sexual, compared to the kind of dancing that was popular in the 1930s and 1940s.

So, liking rock music (and its sister genre, rhythm & blues) was a way for teens to show they were rebelling against their parents' preferences. Thanks to the popularity of rock music, teens became an important demographic group: they bought lots of records, they watched TV programs and listened to radio stations that played their favorite songs or featured their favorite performers, and commercial advertisers began to cater to the younger audience as a result.

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In what ways were the rock 'n' roll musicians and the beat poets of the 1950s similar and different?

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