I think I can speak from personal experience here: here at Eaglehawk we have just had bushfires that destroyed 50+ houses. Among other things, we were all explicitly told to listen to the radio, preferably portable (ie battery-powered) for news and updates about the fires. TV:- We found that TV was next to useless because we didn't want to see a pretty talking head showing what had happened on the other side of the State: we wanted to know what was happening right now right where we were and TV couldn't do that. - there was inteference and if anything happened to the antenna it was useless.
internet:- It was almost the same with the Internet: it was even worse than the TV in giving immediate information because it couldn't. The fastest was a "just-in" News Flash that was 6 minutes old: it sounds good, but a lot can happen in 1 minute, let alone 6 of them. Disadvantages of the Internet:
- you had to know exactly what site to go to get what you wanted: - you couldn't do that under stress ; - you just didn't have the time; - you couldn't just turn it on and get what you wanted immediately. -it was visual, just like the TV: you had to actually watch it.
- if anything happened to the phone line/wi-fi it was also useless.
An advantage of the Internet was you could go to 'Country Fire Authority' site (www.cfa.com.au) and see where the different fires in the State were and what stage they were at.
Radio:-
By contrast, a portable radio was by far and away the best option.
-Power outages meant anything on Mains power was useless, but it didn't affect a battery-powered radio.
-Information was immediately available and always up-to-date: in an emergency you're talking about a 10-second delay
(eg "People in ........ : look out - we've just been told that .....")
- The radio station gave localized information about what was just happening right then in the next street or other side of the hill.
- It was also exact and precisely-targeted to an audience that was hanging on its every word.
- You could have it on in the background and listen to it with half-an-ear while doing something else.
-It was small small and easily-manageable.
- it was portable: you could take it where you wanted when you wanted.
- You didn't have to worry about losing the TV antenna or internet connection or links.
- on the FM band there was no static or interference.
a national culture
Bell Media Radio was created in 1945.
a national culture.
They are both categorised as broadcast media.
The advantages of digital radio over analog radio are digital radios get more channels than analog, they are clearer in sound and signal and have more additional features.
Radio waves have low energy compared to other types of electromagnetic waves.
a national culture
Traditional media includes sources such as television and radio to broadcast news and entertain individuals. Modern media incorporates other types of technology such as computers and digital information to bring information to people.
advantages of adptive rf transreceiver
Bell Media Radio was created in 1945.
Media that is unguided has no connections, wires, or joined devices. This includes infrared, micro, radio, and even satellite waves.
There so many advantages of the radio. Some of the include mass communication, reaching out to millions of people in real time and being informative among other things.
Advantages of campaigning via t.v ,newspapers,leaflets, and radio are most people of different age group participate in these medias there fore alot of people will notice the campaign
The advantages of radio is that it is more flexible, and can be listened to on the road. The disadvantages of radio are that it is not an up to date media.
a national culture.
An answerback is a response to a message, originally in radio but now via other media.
The importance of media planning is knowing exactly where the customer base is and how to market the product to them. This can be done through television, radio, internet, or other media.