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Life Savers were invented in 1912 by Clarence Crane. Originally a chocolate salesman, Crane wanted to invent a product marketable in the summer when chocolate sales were slow due to its propensity for melting.

Crane wanted to counter the pillow-shaped mints that were being imported from Europe at the time, so he hired a pill maker to make him a peppermint that was round and flat. The mints he produced had a hole in the middle that caused them to resemble life preservers that are thrown from a boat to save someone from drowning…and so the Life Savers brand was born!

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14y ago

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