What comes immediately after the lead?

Answer 1

There are a couple different things that could come after a lead.

If it's primarily a feature story, the lead would begin to tell a story and not tell much information. Therefore what follows that would be your nut graph (the paragraph with the who, what, when, where, and why). And then the traditional Quote/Transition formula.


In a news story what comes next would be the next most important piece of information, or a quote.


In an editorial It would be the lead, then the nut graph and then the body of the work explaining and developing the issue.

Answer 2

After the lead comes the body of the text, where more detailed information, analysis, or explanation is typically provided to support the key points outlined in the lead. The body expands on the main ideas introduced in the lead, providing context and depth to the story or article.