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Cultural factors in Vietnam that affect business activities include a strong emphasis on relationships and trust, which are crucial for building partnerships and negotiating deals. The collectivist nature of Vietnamese society means that decisions often involve group consensus, impacting organizational structures and management styles. Additionally, respect for hierarchy and seniority influences workplace dynamics, with deference shown to those in higher positions. Understanding local customs, such as the importance of face-saving and indirect communication, is vital for successful business interactions.

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