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Greyhound 'Ridership' percentages are obtained through demographic discovery which includes (but is not limited to), annual income, heritage, etc.

Greyhound contends that as its core demographic customer base expands, company revenues will continue to grow. The company has said that this customer base is growing at a rate that exceeds the U.S. population growth rate as a whole. Greyhound has largely built its business on lower-income clientele. Specifically, the company has identified two groups of customers-the core and the transitional groups...

To read more of this article, visit the Greyhound Inc.link in the Related Links section below.

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