What are the outsourcing and in-source of Starbucks?

Answer 1

Starbucks utilizes outsourcing primarily for its supply chain, including coffee sourcing, packaging, and logistics, to optimize efficiency and ensure high-quality products. This allows the company to focus on its core competencies, such as customer experience and store operations. In contrast, in-sourcing at Starbucks involves managing functions critical to its brand identity, such as barista training and store management, which enhances product consistency and customer service. This hybrid approach enables Starbucks to maintain quality while efficiently scaling its operations.