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what is general environment of a company and how we can make a general environment of a company

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16y ago

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What are the components of the general environment in business?

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The general environment includes factors like economic conditions, socio-cultural trends, and technological advancements that can impact the industry environment, which consists of competitors, suppliers, and buyers. Changes in the general environment can create opportunities or threats in the industry environment, influencing the profitability of a firm or industry. For example, a recession in the general environment may lead to reduced consumer spending in the industry environment, affecting sales and profitability.


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The term 'cultural environment' functions as a general term referring to an environment that has been developed from various stages in culture interacting with nature.


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