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Three products that had their names changed before marketing include Snickers, originally named "Marathon," Coca-Cola's initial name "Brad's Drink," and the video game "Final Fantasy," which was initially titled "Fighting Fantasy." In contrast, products that underwent name changes after failing include the snack "Fruit Roll-Ups," which was initially marketed as "Fruit Wrinkles," the soft drink "Pepsi AM," rebranded to simply "Pepsi," and "Dunkin' Donuts," which dropped "Donuts" from its name to become "Dunkin'." These changes aimed to better align with consumer preferences and market trends.

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