When one considers the strategy decisions organized by the four Ps, branding is related to packaging as:
A. pricing is to promotion. B. personal selling is to mass selling. C. branding is to pricing. D. production is to marketing. E. store location is to sales force selection.
Personal selling is to mass selling.
Branding Packaging Labelling
It would be defined as consumer packaging (as opposed to transport packaging) for which marketing is a key element. This usually is part of an overall branding system (i.e. the labeling/packaging communicates the brand values etc.) and is the last piece of advertisement the consumer see's before the purchase of a product, and therefore can be viewed as a key element of integrated marketing communications
Personal packaging or personal branding is the active people marketing themselves and their careers. This is greatly seen in social media as a gives a platform that allows people to promote themselves and who they are.
It is very important to have your business logo printed on your packaging boxes. It is a vital part of branding campaign. There are many companies online which provide this service.
Two similar products can be distinguished from each other by their branding and their packaging ideas. A well-advertised brand reaches more viewers. A good package design not only introduces the item to potential buyers but also protects its contents during transportation.
It is pretty obvious that if you are supplying a product then you need a packaging box, to begin with. These boxes which are normally referred to as custom packaging boxes can be used for a variety of products. For example, if we talk about cupcakes and jewelry then the custom packaging boxes for jewelry are notably common. These boxes can easily be customized to meet the branding requirements of a product and are also remarkable in providing extraordinary safety to the product as well. Therefore you will often see companies belonging to the bakery, jewelry, cosmetics, and grocery sector using the custom printed packaging boxes because these boxes are exceptionally economical, branding and customer-friendly. #custompackagingboxes #packagingboxes
In most cases, the glass packaging is said to be highly expensive. However, as far as simplistic packaging designs are concerned, wooden packaging is often expensive only when it has to be used for the shipping of heavy weight products. But when we observe the branding benefits of wooden boxes, you will realize that these boxes provide equal value for the money you spend on them. For instance, the custom printed boxes are the cardboard based packaging boxes which are available for a variety of products such as cookies, candies, fast food, jewelry, cosmetics, and grocery and bakery items. If you are looking for a value for money packaging solution then the best packaging solution I recommend would be the custom printed packaging. These are affordable, customer friendly, and highly product protective packaging solutions that serve extraordinary branding benefits to varying businesses. You can get yourself customized printed packaging boxes by contacting OXO Packaging. They provide unique quality packaging boxes with amazing customization options within affordable pricing.
The marketing mix strategies of Airtel is known as the 4Ps. The 4Ps stand for product, price, place and promotions.
Most of the business executive thing that the branding is the major domain in marketing industry, but the packaging is also the main thing that should be given attention as well. The best brands are built on what people love and that kind of emotion gains heart and mind share faster than anything. In fact, we believe that product design is the new currency of innovation to create and build brand value from the inside out.
Pitamaas is a leading creative packaging design company in India. We offer high-quality customized and responsive packaging for your business that helps you to convey the brand image and make it unique among all its competitors. Our service includes designing, printing, branding, and marketing support services.
Marketing mix